Amelie Legend Lip, Vampire Diversified

How are 4 vampires different?

Unique stains, blood stains.

The blood red classic.

Lips lively, skin pale

An irreplaceable, magical color that no one can catch up with.

Amelie Vampire

Before renewal

Legend 914 Vampire

↓

After renewal

Appear in various textures

Choose this way!

Q, what if you are looking for the same product as the former Amelie Vampire?

914 vampire

The original color of the Legend Vampire is intact!

Q. What if you prefer a soft texture?

814 vampire

As if nothing was applied

Light finish

Q. If you want to increase the persistence of vampires?

714 vamp tint

Clear coloring points

Vampire's Tint Version

Q, if you want to add more glossiness to vampires?

614 Vampglow

Vivid glow

Gloss version of the vampire

What you're curious about'more'

Interviewee Amelie Creative Director Jiyeon Kim Director

Q, Why was Vampire released with various textures?

I wanted to show a lip product with a different glow while maintaining the color of the 914 Vampire. 814 Airlips is a version that is subtracted from the flat lips, and the 614 VampGlo is added. It has a light in the middle between Flatlips and VampGlo. To the 714 Vamp Tint I have, I added a tint-specific lasting power.

Q, what part of the development process is especially memorable?

When I developed the 714 Vamp Tint, I remember struggling to enhance the coloring power without losing the unique color of the vampire. When making a texture called'Tint', the color raw materials that are required to be used were not so diverse, so the color became common in the process of mixing. It will be easy to understand if you think about the color remaining on your lips becoming similar after time, no matter what tint you apply. After spending a lot of time and effort researching and thinking, I chose a method to differentiate the blending ratio. The resulting color is 714 Vamp Tint.

Q. What are your thoughts on the lipstick release request?

The color of the product varies depending on what ingredients are mixed and in what proportion. To make it hard like a regular lipstick, you have to put in a fairly large amount of solid wax. When solid wax is added, the color will inevitably become cloudy and become'common red'. I don't know if you remember, but that's why'Amelie Lipsticks' was released with almost no solid wax. Since it is not a hard stick, it has a crushing phenomenon, so I remember that many people visited the jar again. In conclusion, to keep the vampire's color sensitive, we have not yet released it as a lipstick, but we are still researching it.

- Editor Yoon